SABMiller, the second largest brewing operation on the planet, has announced new sustainability measures to help reduce its impact on the planet and improve livability for all.
SABMiller is already recognized as a sustainability leader in its business and the company has, once again, outdone itself, spelling out an aggressive plan to reduce waste, conserve water, and protect natural resources. Here is a quick list of goals SABMiller has pledged to achieve by 2020:
Support over 500,000 small businesses, to help them prosper and contribute more visibly to their local economies.
Improve water efficiency with a target usage of no more than 3 liters of water per liter of beer produced. The company also plans to secure water supplies and create watershed partnerships in any location that faces shortages.
Reduce carbon output of the company by 25 percent per liter of beer produced and by 50 percent across all SABMiller breweries.
Improve food security by developing specific targets on a crop by crop basis, across different growing regions.
Encourage moderation and responsibility through educational programs aimed at SABMiller beer consumers.
SABMiller is calling the new program Prosper, a business strategy aimed at encouraging small businesses and improving efficiencies in ways most friendly to the planet Earth and most likely to improve economic vitality for workers around the world. The plan calls for changes that improve everything and everyone in the supply chain, from top to bottom.
SABMiller CEO Alan Clark believes there is no time to wait for implementation of green business strategies with closer attention to economic prosperity:
“Today, society faces major challenges and the stakes are getting higher: Poverty, water scarcity, climate change, food security, and alcohol related harm all demand urgent attention to secure a prosperous future”, said Clark. “These pressing issues are shared by communities, businesses, and governments and we must solve them together. Only those companies that are prepared to be part of the solution will be successful in the long term, and that’s why this approach is integral to our business strategy.”
Click here to learn more about the Prosper Initiative
Andy Wales, SABMiller Dorector of Sustainable Development, adds: “Beer is essentially a local product, and we have deep roots in the local communities where it is brewed and consumed. Our business- focused approach to sustainability has already developed innovative models of watershed protection, created new beers using local crops such as sorghum and cassava, and driven significant cost savings from carbon and water efficiency. This is a natural next step to support our future growth path.”
SABMiller is a global leader in the business of beer and these initiatives show the company’s commitment to a stronger economy and cleaner planet. Here at Great Beer Now, we applaud SABMiller for its efforts to not just increase sales and profits, but also to reduce its carbon footprint and make the world a better place. The plan outlined above is an ambitious one, but it is certainly achievable with the right execution and we are confident that SABMiller can reach its goals.