The craft beer industry has seen serious growth over the past decade. During the past 13 years the number of food and beverage jobs jumped well over 25% and growth in the craft beer industry has been even more impressive. Thirteen years ago there was not much craft beer to be found in your local grocery or party store. Today you can choose from craft beers in a wide variety of different styles from across the globe.
The number of new beers is growing by the day as well and this trend was noticed by the faculty and students at the Kendall College school of hospitality. They both agreed the growth numbers in the craft beer industry was something they wanted to look into further. Assistant professors John Laloganes and Phil Mott decided to work with students from the hospitality program to learn more about the recent growth within the craft beer industry. They provided insights and research into this subject which resulted in the craft beer infographic by Kendall College. This was created to showcase the knowledge of the staff and students as well as to show the potential impact and growth of the craft beer industry as a whole. There are many interesting statistics and insights into the craft beer industry within the infographic. Take a look:
(click on image to enlarge)
I’ve highlights some of the more interesting points from the inforgraphic below:
- Sales of craft beer in 2007 equaled roughly 5.7 billion. By 2017 that number is expected to hit close to 40 billion industry experts believe. That is a ridiculous amount of growth in just a ten year period.
- There is an extreme amount of job potential within the craft beer industry. 2,403 breweries account for 103,505 jobs in the United States alone.
- Food and beer go together like peanut butter and jelly. There are so many creative ways to pair food and craft beer together. Different styles of craft beer tend to go better with certain food types. If you like lighter beers like wheat’s and lights, try pairing them with lighter foods like sushi and salads. IPA’s tend to go better with spicy food like curry.
- 36% of consumers drink craft beer.
- 45% of consumers would be willing to try craft beer if they were more educated about it.
- Older age demograhpics are less likely to enjoy the taste of craft beer than younger age demongraphics.