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May 20, 2012

Search Results Category: Breweries

February 25, 2012

Blue Moon Fall Seasonal: Which One Would You Choose?

Blue Moon Brewing, the craft beer branch of the widely known and distributed Coors Brewing, is preparing to launch a new seasonal beer for the Fall of 2012. Rather than leave the decision to management, Blue Moon is going to let the public select the newest release based on the results of a series of tastings held at select locations. There are three finalists under consideration:

 

Blue Moon Caramel Apple Spiced Ale: This beer is a blend of cinnamon and nutmeg spices combined with caramel malts and real apple juice.

Blue Moon Blackberry Tart Ale: Made with blackberries, as expected, with a taste that balances between sweet and tart and is backed by a subtle malt character.

Blue Moon Dark Chocolate Bacon Porter: The most unusual in the group, this beer is brewed with added dark chocolate and hickory smoked bacon for a unique flavor combination.

 

Tastings will take place in only a few states but will begin very soon and continue through the end of March, 2012. The winner will be announced later, likely in April. Here is a list of cities, dates, times, and locations for these Blue Moon tasting events:

 

FEB 26, 2012

Milwaukee, WI

Noon – 4:00PM | Baconfest@ The Harley Davidson Museum

 

MAR 1ST, 2012

Arlington Heights, IL

5:00 – 7:00 PM | Fox & Hound Smokehouse & Tavern

 

MAR 1ST, 2012

(more…)

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February 11, 2012

Modelo Especial Looks to Gain Even More in 2012

2011 wasn’t the best year for the beer industry. Overall sales were down slightly, forcing breweries everywhere to initiate cost- cutting measures, look for ways to revive brands, and attempt to regain market share. Craft brewing operation fared the best in the past year, while many of the big breweries barely held their own.

 

But there are a few silver linings among big brewers and one of them is Modelo Especial. First brewed in 1925, Modelo Especial is one of the largest imported beers in the United States. It is the fastest growing brand within the Crown Imports portfolio by overall volume and continues to outperform the industry. Here are some facts from the past year:

 

  • Modelo Especial surpassed 35 million annual case depletions and set annual depletions record for the 20th straight year (Source: Crown Internal Depletions).
  • Modelo Especial solidified its position as the number three bestselling import beer brand, while establishing itself as the 14th largest beer brand in SIG rankings.
  • By June of 2012, Modelo Especial and Negra Modelo Draft will expand to 14 new states (from 27 to 41).
  • Modelo Especial gained more dollar share than any other brand in 2011 (Source: S-IRI)
  • Depletion trends of +13.7% vs. prior year outperformed the industry by approximately 16% and other imports by approximately 15% according to Beer Institute and Crown internal depletions data
  • Finished 2011 ranked #3 Import and surpassed Bud Light Lime to become the #14 overall beer brand in 2011.

 

With numbers like these, Modelo Especial is on its way to becoming a top ten beer in the United States. Craft beer lovers are often divided on Modelo Especial, but most agree that it is better than the average south- of- the border brew and its growing popularity shows that the beer does have an appeal that attracts beer drinkers from all categories.

 

2011 may be a year to forget for many of the big brewers, but the future looks bright for Modelo Especial. It easily outperformed the other big guys like Anheuser- Busch Inbev and Miller and with interstate  expansion planned for 2012, it will likely prove to be the best year yet for this popular Mexican import.

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January 29, 2012

Bud Light Platinum: Precious Metal or Imminent Scrap?

by bryancarey — Categories: Breweries, Domestic — Tags: , , No Comments

Anheuser- Busch InBev is the largest brewer in the world and its products can be found among the top- selling beers in the United States and the world. However, the last several years have not been kind to Anheuser- Busch InBev and the business has witnessed flat or declining sales and market share among many key brands.

 

The fortunate fact for Anheuser- Busch InBev is that it is a very large business with ample supplies of capital, making it easy to develop and market brand new products. And in a short time, beer drinkers will get to sample the latest new entry in the Anheuser- Busch InBev family: Bud Light Platinum, a higher alcohol version of the popular Bud Light brand.

 

Looking at the numbers, Bud Light Platinum has just over 40% more alcohol by volume and about 25% more calories. Bud light has 4.2% alcohol by volume and 110 calories per 12 oz. serving while the new Bud Light Platinum has 6% alcohol by volume and 137 calories per 12 oz. serving,. These increases are fairly significant and the alcohol level of this product is actually higher than that of regular Budwesier.

 

So why, exactly, would Anheuser- Busch InBev create such a product? According to the company, Bud Light Platinum was created to appeal to a market that likes Bud Light, but wants something a little more flavorful and slightly sweeter. And since Bud Light is already a top seller, it makes sense that Anheuser- Busch InBev would try to capitalize on the Bud Light name. he company also plans to go for a specific brand image with this product, bottling it in a blue bottle- something never before tried by any large commercial brewery.

 

I don’t have any problem with Anheuser- Busch InBev trying to expand and improve sales because this is, after all, an important activity of any business. But what bothers me is that this product is really pushing the limits of “lightness”. A beer with 6% alcohol by volume hardly qualifies as a light beer and even though the calories are lower than most brands, they are still pushing the limits for something that is supposedly “light”, which, in he world of malt beverages, is supposed to signify a beer that is easier on the waistline.

 

I like the use of the word Platinum in the name because it does have a certain appeal and it sounds much better than other words often used to denote a beer with stronger, more alcoholic attributes. But is the name “Bud Light Platinum” really going to be sufficient to help this product sell? I’m not so sure, even though I agree that the sweeter flavor profile will win over converts who are a little uneasy with the somewhat bitter profile associated with Budweiser and Bud Light products.

 

I guess when your market share is dwindling and your sales are in decline, you have to do what you have to do, but once again, I must question Anheuser- Busch InBev’s wisdom in introducing a product like Bud Light Platinum. Simply fortifying the alcohol of your best selling product will not necessarily result in a better tasting brew and it could even backfire with some beer drinkers who enjoy Bud Light solely for the calories and carbs it saves.

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January 24, 2012

St. Arnold Brewery Continues its Rapid Growth

by bryancarey — Categories: Award Winning, Breweries, Domestic, Microbrews — Tags: , , , , No Comments

The Texas craft beer scene continues to improve and leading the pack is St. Arnold Brewery. Headquartered in Houston, St. Arnold is the oldest craft brewery in the state and the market leader in total output. Today, St. Arnold announced its production figures for the 2011 year and, once again, it reported an all- time record with 40,416 barrels of beer shipped.  

 

 

St. Arnold has been growing at a fast clip for many years as more individuals discover its many distinctive products. A quick look back at previous year’s shipments reveals the consistent, rapid growth of the business:

 

Year                          Barrels Shipped

2007                                17,811

2008                                22,749

2009                                25,710

2010                                31,445

2011                                40,416

 

As the above numbers indicate, St. Arnold added 8,971 barrels in 2011, representing a growth rate of about 28.5% from 2010 to 2011. In both percentage terms and in the number of barrels shipped, 2011 ranks among the best years in the companies history and if this percentage growth rate continues, St. Arnold will more than double its present size in just three more years.

 

Looking at shipments of individual brands, St. Arnold Fancy Lawnmower, a Great American Beer Festival winner, remains the company’s top seller, with a 42% increase in shipments from 2010. St. Arnold Amber Ale and St. Arnold Elissa IPA rank second and third respectively in 2011 and both enjoyed significant increases in total shipments. What is even more impressive is that ALL St. Arnold products, including seasonal and special edition releases, witnessed shipment increases in 2011. Even the best managed breweries in the nation usually have at least one laggard in the product lineup, so for St. Arnold to see all of its shipments increase for all brands is a remarkable achievement. 

 

The large breweries are struggling to maintain market share and many of the big brand beers like Budweiser and Michelob are in decline, but the future looks bright at Saint Arnold Brewing Company. The business is well- positioned to further increase its production and experience yet another record breaking year in 2012.

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January 10, 2012

Great Lakes Christmas Ale makes me yearn for Christmas in July

by bryancarey — Categories: Award Winning, Breweries, Domestic, Microbrews — Tags: , , , No Comments

Holidays are a time for celebration and cheer and most would agree that the holiday spirit is strongest during Christmas. This is also one of the best times of the year to enjoy special seasonal beer and one of the better holiday brews is Great Lakes Christmas Ale, a seasonal brew from Cleveland Ohio’s Great Lakes Brewing Company.

 

 

 Beer Bio:

Style: Holiday Ale

Calories: 199 per 12 oz. serving

Carbs: 20 grams per 12 oz. serving

Alcohol by Volume: 7.5 percent by volume

 

Great Lakes Christmas Ale sports a copper/golden color with a nose of holiday spices. This beer offers an active level of carbonation that, when contrasted against the copper body looks like snowflakes falling from the sky. Ok, carbonation goes up, not down, but you get the idea. Based on appearance alone, it looks quite nice and is certainly enticing.

 

The taste of Great Lakes Christmas Ale continues in the spirit of Christmas. Flavors of cinnamon, ginger, honey, caramel malt, and clove dance around on the palate. The flavor, with its combination of malts and spice rack ingredients, reminds me of the great taste of spiced Christmas cookies and for this reason, I like to enjoy a bottle or two of Great Lakes Christmas Ale as an after- dinner drink, either with a sweet treat or as a dessert all by itself.

 

Great Lakes Christmas Ale is a tad bitter and there is a brief alcoholic bite in the finish, but the sweet malts and spice quickly bring the taste back in line. The pleasantness of these flavors helps you forget the slight bitter edge at the close and many will find it good for balancing the taste and preventing over- sweetness or cloying tendencies.

 

Christmas only comes once per year and considering the delicious, creative brews offered by so many breweries, it is a shame we cannot have Christmas celebrations more frequently. Great Lakes Christmas Ale is one of my favorite winter warmers and I recommend grabbing a six pack or two if you happen to be in Ohio or someplace else where Great Lakes Brewing products are sold.

 

 

Rating: 8 cheers out of 10

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January 3, 2012

Budweiser to Sponsor a new Reality Television Program

Beer and sports are natural accompaniments. It is widely known that beer companies rely on sports to help encourage beer sales and attendees at sporting events and viewers of sports on television do not need to look far to see and hear the names of specific brands of beer.

 

Among the brands promoted at sporting events, Anheuser- Busch InBev is the brewer whose advertisements are most widely seen so it may not come as a surprise to discover that the so- called “king of beers” is considering promoting its name through a somewhat different but related marketing channel. Starting in January, 2012, Anheuser- Busch InBev is going to sponsor its own reality program. Titled Budweiser: The Big Time, this reality program is going to focus on competitions in different sports and in different activities.

 

Now, what exactly would encourage Budweiser to sponsor a reality television program? Well, (more…)

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December 15, 2011

Full Sail Brewer’s Share Series goes National

by bryancarey — Categories: Beer Media, Breweries, Domestic, Microbrews — Tags: , , No Comments

Full Sailing Brewing, an Oregon craft beer operation with a national following, is going forward with its Brewer’s Share series with the first release expected next month.

Full Sail Lineup

 

Brewer’s Share is a series of craft beers created by Full Sail’s own employees and the idea actually originated back in 2008. At the time, Brewer’s Share products were sold only on tap and only in Full Sail’s exclusive pub. Now, the brewery is expanding the series to include 22 oz. bottles for sale on a national basis. The series will include a new, employee- inspired brew each season and will continue through the end of 2012 and possibly beyond.

 

The first offering planned is Extra Special Barney (ESB), a product created by Full Sail Brewing Supervisor Barney Brennan. According to Brennan, Extra Special Barney is going to be brewed in the tradition of an English style ale. It will be brewed with five different malts and Challenger hops, including one pound per barrel of dry hop. The product will weigh in at 6.5% alcohol by volume with a modest bitterness rating of 35 IBU.

 

Brewer’s share might seem like an unusual name for a series of employee- inspired beer products, but there is something behind the choice of title. When beer ages, there is a small portion that disappears from a barrel and it is often referred to as the “angel’s share.” The term “Brewer’s Share” was selected because it is considered an equally mysterious occurrence that appears during something special; in this instance, a moment of inspiration. The parallelism isn’t perfect, but it’s close enough that the name works.

 

Besides celebrating the creative talents of its employees, the Brewer’s Share series is also a means to support charity. Full Sail is choosing a designated charity for each Brewer’s Share and the charity will receive a portion of the earnings. Extra Special Barney will support the Columbia Gorge Arts in Education fund- a charity focused on K- 12 visual, literary, and performing arts in local schools. Other Brewer’s Share charities have yet to be announced.

 

Each Full Sail Brewer’s Share product will be offered in 22 oz. bottles and on draft. Once Extra Special Barney has run its three- month course8, it will be followed by such unique malt beverage delights as Phil’s Existential Alt, Chris’s Summer Delight Berliner Weisse, and Big Daddy J’s Malt Liquor.

 

Full Sail is an employee- centered company and the people who run the brewery are all considered partner’s in the business’s ultimate success. The Brewer’s Share series is an admirable gesture on the part of the company, both from the perspective of employee involvement and charitable giving, and it is nice that Full Sail is involving its employees in the production of new products. Look for Brewer’s Share bottles where Full Sail products are currently sold.

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November 17, 2011

Deschutes Jubeale will keep you warm and happy

by bryancarey — Categories: Beer Reviews, Breweries, Microbrews — Tags: , No Comments

Winter is my least favorite time of the year, at least from a climate perspective. From dry skin to sinus problems to numb fingers, there is really nothing enjoyable about the feeling of cold air blowing against the body and I often count down the days to the return of Spring. There is, however, one redeeming factor for the winter season: Winter seasonal beer. These winter seasonal products are often spicy, warming, and often a little stronger than average. A good example of a winter beer that sets itself apart from the spice- enhanced winter crowd is Deschutes Jubelale, a winter ale.

Beer Bio:

Style: Winter seasonal ale

Calories: 216 per 12 oz. serving

Carbs: Unknown

Alcohol Content: 6.7 percent by volume

 

Deschutes Jubelale is a reddish brown ale and a good pour produces a solid head of foam that sits proudly atop the medium to full body and leaves legs as you consume. The nose on this beer is enticing, with scents of dark fruit, spice, chicory, and a small amount of chocolate. The beer has a strong and pronounced  flavor with the taste of caramel malt up front, followed by raisins, prunes,  figs, a small touch of orange peel and a dab of butter. There is a spiced  finish and the hops, while generous, remain subdued by the malt, which helps to balance the overall flavor.

Deschutes Brewery is ranked among the ten top craft breweries in the United States and among the products I have tasted thus far, I have yet to find a bad one in the bunch. I actually had not yet tried Jubeale until now and given my past experience with Deschutes, my expectations were high. Jubeale, thankfully, didn’t fail me. It has a body, complexity, and alcoholic strength along the same lines as Deschutes Inversion IPA and I found it a very good beer for sipping purposes. It is fun to taste slowly, small amounts at a time, as you discern different flavor sensations.

Deschutes brews and sells its Jubelale from October through December each year and like other winter brews, it has a higher alcoholic strength than the average beer. One quality that sets it apart, however, from many winter brews is the lack of spicy emphasis. Yes, there is some spicy character here, but it doesn’t overwhelm. Jubeale relies more on its fuller, richer, more alcoholic body to qualify its winter beer status.

Winter is still my least favorite time of year, but one bright spot is winter seasonal beer and Deschutes Jubelale is certainly a winter brew worth seeking out during the cooler season. I like its balance and I like that it doesn’t try to distinguish itself through the use of excessive spices. Its complexity, medium to full body, and stronger flavor profile make it just right for the cooler time of year and a few bottles can easily help cure the wintertime blues.

 

 

Rating: 8 cheers out of 10

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November 3, 2011

Time to Party Like a Sam Adams Investor

by bryancarey — Categories: Beer Media, Breweries, Domestic — Tags: , , , , No Comments

Tea Partiers might have felt a sense of jublilation when they threw thousands of pounds of otherwise fine British tea into the ocean, but it looks like the real party is taking place at 1 Design Center, Suite 850, close to the Boston harbor.

Boston Beer Company, parent of the popular Sam Adams brand, is enjoying a great year financially and its management sees no end in sight. The company just recently reported net income of $16.3 million for the third quarter of 2011, or $1.19 per share, representing an increase of $850,000 or $0.10 per share compared to the same period in 2010. Total sales were also up, increasing to $134.80 million, which is 8% greater than the same period last year.

 

Volume increases are credited for the bulk of the sales gains. Core brands like Sam Adams Boston Lager are not enjoying year- over- year sales gains like they did in the past, but other Sam Adams styles are more than picking up the slack. The company continues to expand its portfolio and now produces and distributes about 25 different brands. Combined, these Sam Adams products are on pace to achieve their best year ever for sales and profits

 

Besides the new products, Samuel Adams started an improvement program this year aimed at reducing the time between packaging and purchase by consumers. Touted as the Freshest Beer program, it aims to reduce wholesale inventories and improve freshness. So far, the reduction in inventories has cut slightly into profits, but Boston Beer management is confident that the program will pay dividends in the very near future, thanks to improved customer satisfaction.

 

Investors are certainly enjoying Boston Beer’s financial success. Those who purchased Boston beer common stock in March, 2009, when the Dow Jones and other indices were at multi- year lows, would have paid in the $19 to $20 range per share. That same stock today is worth close to $100 per share. Doing some simple math shows a return of more than five times over the course of about 30 months. Few, if any, American beverage companies have achieved financial results like this and many financial analysts still believe the share price has room to grow.

 

Sam Adams is the best- known craft beer brand in the United States and its products, while not necessarily rated the absolute greatest by beer fans, are still highly respected by the beer drinking public. The company is considered the market leader for American craft beer and positive financial news like this is good for the micro- brew industry in general because it demonstrates the continued trend toward preference for craft beer products.

 

The big brewers have barely held their own during the past year and many have witnessed small declines in sales volume as consumers seek out more flavorful products. But for craft beer market leader Sam Adams, the party is just beginning and it should continue well into 2012 and beyond.

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October 27, 2011

American Beer Day: A Time to Reflect

October 27 isn’t just the day that falls four days before Halloween. It is now recognized as American Beer Day- a day to celebrate the brewing industry, its history, its influence, and the many great contributions American beer has made to our quality of life.

 How important is beer? Well, consider these facts: Beer is the most widely consumed alcoholic beverage in the United States, where more than 1,700 breweries produce more than 6 billion gallons of beer each year.  Breweries across America include large, well-known macro- breweries such as Anheuser- Busch InBev, Miller, and Coors as well as regional brands and locally brewed craft beer brands. American pale lager is still the most popular style, but American breweries produce products of distinction across the spectrum.

 

Industry- wide, the trend is toward craft beer. The big breweries still control the market, but their dominance is waning. The craft beer industry gained momentum in the 1980’s, surged in the 1990’s, fell back a little in the early 2000’s, and is now expanded rapidly again in this, the second decade of the twenty- first century. As tastes continue to mature, there is no reason to believe that this trend will reverse in the coming years.

 

The American brewing industry has gone through many different phases and has experienced many highs and lows. Yes, the brewing industry was forced to endure the thirteen years of anti- American, anti- freedom insanity known as prohibition during the early part of the 1900’s. But America repented for this ghastly sin and repealed the prohibition amendment in 1933. Today, the industry is back on its feet and thriving like never before, with new breweries opening weekly and with malt beverage products that rival the finest in the world.

 

So, as October 27 winds down, take some time to reflect on the brewing industry and what beer means to you personally. Pay a visit to your local brewery, buy a six pack of your favorite brand, or otherwise find some way to pay your respects to the world’s greatest beverage and the men and women who work hard to brew, package, and distribute your favorite brands each day.

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